In his will, Elvis had named Lisa Marie, then 9, his sole heir; Priscilla became a co-executor, helping to oversee the Elvis Presley estate. Together with a management team, Priscilla helped rescue an estate that was soon to run out of money, turning Graceland into a museum and signing lucrative licensing deals. Today, the Elvis brand makes more than $100 million a year. On Jan. 28, Priscilla filed a petition questioning the “authenticity and validity” of her daughter’s will, disputing a 2016 amendment that removed her and the family’s former business manager, Barry Siegel, as trustees and replaced them with Lisa Marie’s two oldest children, Riley and Benjamin Keough (Benjamin died by suicide in 2020 at age 27). Priscilla had not been notified of the change, as required by the terms of the trust, and she felt her daughter’s signature looked odd. Press citing anonymous sources reported that Priscilla and Riley’s relationship was tense as they navigated the will. In May, attorneys for Priscilla and Riley, who is garnering Emmy buzz for her lead turn in Daisy Jones & The Six, announced that they had reached an agreement over the estate.
“Riley is now the executor, which should be right, obviously, being her daughter,” Priscilla says. “Riley and I are on good terms. We were never not on good terms. That was all publicity. This is private and this is not something to fool around with and say that we’re not agreeing. In fact, I’m having dinner with [Riley] tonight. We understand what needs to be done. I’m there for her. She knows that. She wants me there for her to help her.” In comments to Vanity Fair published the morning of this interview, Riley characterized the relationship similarly. “Things with Grandma will be happy. They’ve never not been happy,” Keough told the magazine of Priscilla. “She was a huge part of creating my grandfather’s legacy and Graceland. He was the love of her life. Anything that would suggest otherwise in the press makes me sad because, at the end of the day, all she wants is to love and protect Graceland and the Presley family and the legacy.”
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Reggie Gooden is co-business manager to Riley Keough, granddaughter to Elvis and executor of his estate. Reggie’s management partner is Josh Martin, whose dad Mitchell Martin shares Ken Hertz as friend w/ Louise “Lou” Taylor (estranged former business manager to Britney Spears).